NATIONAL ALBUM DAY - 19TH OCTOBER:
 
Dive back into the raw, infectious sound, now available in a special limited edition vinyl reissue. Originally released in 2012, The View's Cheeky for a Reason is the fourth studio album from the Dundee quartet.
 
Often described by the band as "Fleetwood Mac's Rumours done by The Clash", and it's easy to see why. The album is filled with infectious hooks and sing-along choruses, capturing the carefree spirit of The View while also showcasing a band that had matured. Tracks like "How Long" and "The Clock" balance the band's signature playful energy with introspective lyrics, creating a listening experience that is both fun and meaningful.
 
Cheeky for a Reason made a strong impact on the charts, peaking at #9 on the UK Albums Chart and debuting at #1 on the UK Indie Chart, solidifying The View’s reputation as one of the UK’s most beloved indie rock bands. The album was met with positive reviews, with critics praising the album's catchy tunes and the band’s evolving sound. NME highlighted the album’s “unapologetic, feel-good vibe,” while The Guardian commended its “upbeat and infectious nature,” describing it as a perfect summer soundtrack.
 
The album’s lead single, "How Long" became a fan favourite and received extensive airplay, contributing to the album's enduring appeal. The album enjoyed strong sales in its initial run, selling over 50,000 copies in the UK alone. The View's loyal fan base and their reputation for raucous live performances have kept the album in demand, leading to this eagerly awaited vinyl reissue. “The subdued ‘Tacky Tattoo’, finds Falconer at an electric piano and in uncharacteristically soulful voice - it is the most beautiful thing they’ve ever recorded.” –NME